Advisory Panel Member Profile

Cindy Decker

Houston First Corporation
Vice President Market Strategy

Areas of Expertise:

Marketing Strategy

Cindy Decker is VP of Market Strategy for Houston First Corporation.  She partners with Sales and Tourism teams to maximize revenues and demand in the market.  Cindy spent over 25 years in the hotel industry as a Revenue Management Leader.  Prior to joining Houston First Corporation she was the VP of Revenue Management for American Liberty Hospitality here in Houston, where she helped them open two convention hotels and drive revenues for their hotel portfolio.  The majority of her hotel experience came with Marriott Hotels, where Cindy spent 20 years in Sales and Revenue Management.  She has lead revenue teams across the country and was Marriott’s Market Revenue Leader for 6 years here in Houston.  Cindy led her team to Global Revenue Team of the year in 2015 and was named the Marriott Global Revenue Leader of the Year in 2016.

Cindy is originally from Monterrey, Mexico and a graduate of the University of Houston, Conrad N. Hilton College.  She has a passion for Analytics and loves making the “pieces fit” in Market Strategy.

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